Link Building
Manual outreach, link placements and insertions, broken-link building and disavow lists, reported link by link.
Learn moreBacklinks & Citations
Backlinks and citations that build authority you can be proud of
Links are still one of the strongest signals of trust on the web. I earn them the slow, safe way, through outreach, PR, partnerships and listings, and clean up the risky ones you already have.
The short version
You don't need thousands of links. You need the right few dozen: relevant sites in your industry and region that a real person would click. Those are harder to get than a $50 guest post, which is exactly why they work.
Every link I build is one you'd be comfortable explaining to a customer. No private blog networks, no automated link packages, no "guaranteed DA 50" spreadsheets.
Authority in your niche
Links from the industry, local and media sites that matter in your market.
Consistent local presence
Accurate listings across the maps, directories and assistants customers use.
A clean link profile
No risky shortcuts, and a clear record of every link earned and why it matters.
What's included
Backlinks & Citations services
Each one works on its own, and better together. Pick what fits or let the audit decide.
Local Citations
Consistent business listings across Google, Apple, Bing and the Canadian directories that matter.
Learn moreDigital PR
Stories, data and expert commentary that earn coverage, and the high-authority links that come with it.
Learn moreProcess
How it comes together.
- 01
Audit your profile
Your current links and listings compared with the competitors outranking you, so we know where the gap really is.
- 02
Find realistic opportunities
Links you're already owed, partners and associations, local media, and content worth linking to.
- 03
Outreach & PR
Personal, relevant pitches to real people. Never mass templates.
- 04
Report every link
Each link and listing logged with the page, the context and its value.
Good questions
Backlinks & Citations questions.
How many backlinks do I need?
It depends on your competition. I benchmark against the sites ranking for your target terms, so the goal is grounded in your market rather than an arbitrary number.
What are link placements and insertions?
A placement is a link in a new article; an insertion adds a link to a relevant article that already exists and ranks. Both are arranged through manual outreach to real site owners, on relevant sites with genuine traffic, and every one is reported.
What's the difference between backlinks and citations?
Backlinks are links from other websites to yours. Citations are listings of your business name, address and phone number, often without a link. Both build trust; citations matter most for local search.
How long until links make a difference?
Typically two to six months after they are indexed, depending on how competitive your market is.
Related services
Let's talk about your authority
Send me your website and goals. You'll hear back within one business day from me, not a sales team, with an honest read on where you stand and what I'd do first.