Technical SEO
Crawling, indexing, speed, structured data and site architecture: the plumbing that decides whether your content can rank at all.
SEO
On-page SEO: make every important page earn its keep
Your service and product pages are where rankings turn into revenue. I tune each one to a clear search intent, so it ranks for the right terms and convinces the person who lands on it.
What's included
What On-Page SEO covers.
Scoped to your site and goals. Not every engagement needs every item, and the audit tells us which ones matter most.
01
Keyword & intent mapping
One primary intent per page, with supporting terms mapped across the site so pages stop competing with each other.
02
Titles, meta & headings
Rewritten to earn the click and reflect what the page actually delivers. No keyword stuffing.
03
Copy improvements
Clearer answers, stronger proof, local and service specifics, and a next step that's obvious.
04
Internal linking
Contextual links that pass authority to the pages that make you money.
05
Pruning & consolidation
Merging thin or overlapping pages so fewer, better pages can rank.
06
Image & media optimisation
Descriptive file names, useful alt text, compression and modern formats.
How I approach it
The honest version
The fastest wins usually hide here. Most sites already have pages with impressions in Search Console sitting just out of reach, around positions 8 to 20. Those get attention first.
Changes come to you in Google Docs with tracked edits, so you approve every word before it goes live. Your voice stays your voice.
Tools I use
- Google Search Console
- Ahrefs
- Semrush
- Screaming Frog
- Google Docs
Across Alberta
SEO near you
Good questions
On-Page SEO FAQs.
What's the difference between on-page and content SEO?
On-page SEO improves the pages you already have. Content SEO plans and creates the pages you're missing. Most engagements do both, starting with on-page because it's faster.
How quickly do on-page changes show results?
Often within four to eight weeks for pages that already have impressions, once Google recrawls them. New or very competitive terms take longer.
Will you change my brand voice?
No. I edit for clarity and search intent, and every change goes through you first.
More SEO services
Content SEO
Research-led content plans, briefs and writing that answer real customer questions, and rank for them.
Local SEO
Google Business Profile, map pack rankings, reviews and location pages for businesses that serve a specific area.
Ecommerce SEO
Category, product and technical SEO for online stores on Shopify, WooCommerce and other platforms.
Find out what is holding your site back
Send me your website and goals. You'll hear back within one business day from me, not a sales team, with an honest read on where you stand and what I'd do first.