Analytics & Tracking
Conversion tracking, heatmaps, session recordings and custom Looker Studio dashboards.
Learn moreGrowth & Product
The rest of the growth stack, when you need it
Search is the focus, but growth rarely depends on one channel. I also help with analytics and tracking, paid search and social, app store optimization, product management, and design and prototyping, usually alongside SEO work.
The short version
These services exist because SEO clients kept needing them: tracking that proves what search delivers, paid campaigns that fill the gap while organic grows, an app that needs to be found in the App Store, or a site that needs to be designed before it can be built.
They're scoped to support your wider goals, and I'll tell you honestly when a dedicated specialist would serve you better.
Decisions on real data
Tracking and dashboards that show what every channel actually delivers.
Results while SEO compounds
Paid search and social campaigns that bring in leads from day one.
Products people find and use
App store visibility, clear product roadmaps and designs tested before they are built.
What's included
Growth & Product services
Each one works on its own, and better together. Pick what fits or let the audit decide.
Paid Search & Social
Google Ads and Facebook and Instagram campaigns, built and managed to bring in leads while SEO grows.
Learn moreApp Store Optimization (ASO)
Keyword research, metadata, screenshots and ratings for the Apple App Store and Google Play.
Learn moreProduct Management
Hands-on product management for websites, web applications and mobile apps, from roadmap to release.
Learn moreDesign & Prototyping
Wireframes, Figma designs and AI-built interactive prototypes hosted on Netlify or Vercel for real testing.
Learn moreProcess
How it comes together.
- 01
Understand the goal
What you need to learn, launch or improve, and how we'll measure it.
- 02
Set up measurement
Tracking and baselines first, so every change can be judged on evidence.
- 03
Build & launch
Campaigns, dashboards, designs or roadmaps delivered in short cycles.
- 04
Review & refine
Regular reviews against the numbers, with changes made quickly.
Good questions
Growth & Product questions.
Do you only offer these alongside SEO?
Mostly, but not only. Analytics, design and prototyping, and product management are often standalone projects.
Do you manage ad spend?
I set up and manage campaigns in your own Google Ads and Meta accounts. Ad spend is paid by you directly to the platforms, separate from my fees.
Which design tools do you use?
Figma for wireframes and designs, plus AI tools to build interactive, clickable prototypes hosted on Netlify or Vercel, so you can test real flows before development.
Related services
Let's talk about your growth plans
Send me your website and goals. You'll hear back within one business day from me, not a sales team, with an honest read on where you stand and what I'd do first.